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               Toys, 
              Technology and the Brave New WorldBy Scott 
              Ferguson
 October 1, 2002
 As 
              the frenetic pace of modern life races forward, parents are more 
              likely than ever before to seek out activities for their children 
              that nurture the mind and discipline the senses. Educational toys 
              and learning accessories have always been popular alternatives to 
              fad activities. But advancements in computer technology, learning 
              theory application and the related changes in work, school and social 
              environs are reflected in the mushrooming range and sophistication 
              of this category of children’s products. Here 
              are a few standout items: 
              
                |  Safari 
                    Gym
 |  Safari 
              Gym. By Vtech Smart Sensations
 The Safari Gym provides baby with an interactive play experience 
              where little hands or feet activate lights and calypso music via 
              proximity sensors. The soft, colorful swinging parrot, butterfly 
              and monkey encourage reaching and touching. The plush animals teach 
              cause and effect by rewarding babies with music and nature sounds. 
              Naptime gets soothing soundtrack when Mom or Dad selects soft classical 
              melodies set to calypso rhythms. By Vtech Smart Sensations.
 
              
                |  Rainbow 
                    Treasure Hunt
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 Rainbow 
              Treasure Hunt. By 
              Write-To-Read Treasure Hunt, Inc.
 Write-To-Read Treasure Hunt, Inc. helps young children learn to 
              read and write (in French as well as English versions) via the Rainbow 
              Treasure Hunt. The game can be played for 10 minutes or two hours 
              with pictorial cards identifying letters and words along with hunt 
              clues that lead to the next letter of the alphabet. The game can 
              be played in a number of ways and does not involve winning or losing, 
              with each child getting to the “Pot of Gold” while practicing 
              how to read and write. Dr. Toy recently rated this item as one of 
              the “Best Vacation Children’s Products for 2002”.
 
              
                |  Bag 
                    of Stories
 |  Bag 
              of Stories. By The Blue Kangaroo
 The Blue Kangaroo is a company where designer Susan McManus believes 
              “active participation helps children learn faster, retain 
              information longer and increases attention span”. The Bag 
              of Stories includes a deck of colorful character cards to use as 
              story prompts, along with a cloth board game and a carrying case. 
              Players randomly draw four cards and make up their own fairytales 
              or action adventures incorporating the items on the cards. Ideal 
              for vacation travel activity, developing creativity, language skills 
              and spontaneous thinking as Dad puts the pedal to the metal.
 
             
 
 
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