Branding |
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| 2012 |  Social Media: Platforms, Apps, and Connections
For better or for worse, social media is here to stay. According to “State of the Media: The Social Media Report – Q3 2011,” by The Nielsen Company, social networks and blogs reach nearly 80 percent of active U.S. Internet users, and account for nearly a quarter of their total time online... 3/1/2012 |
|  QR Codes: What They Are and How to Use Them
QR codes offer an exciting marketing opportunity for manufacturers and retailers alike... 1/1/2012 | | |
| 2010 |  How to Be Irresistible and Unforgettable, Pt II
It's not only toy-store owners who have no time. The more you do for your customers, the more they won't want to live without you
... 11/1/2010 |
|  How to Be Irresistible and Unforgettable, Part I
With thousands of advertising and branding messages vying daily for your customers' time and money, your store has to offer something that no one else does... and offer it consistently... 11/1/2010 | |  Design a Buying Space, Part I: Start Outside
Your toy store may be filled with child-friendly murals and even an open play area, but if customers walk out empty-handed, the store's design is not doing its job... 10/1/2010 | |  Retailing Tips: Strategies for Signage
Advertising strategies that reach out to the community to bring buyers into a store are important, but it doesn't stop there. TDmonthly spoke to 38 specialty retailers... 5/1/2010 | | |
| 2007 |  Retailing Tips: Brand Your Store
Branding, whether it’s burning a ranch symbol into the hides of cattle or slapping a designer’s name on a pair of jeans, is nothing new... 8/1/2007 |
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| 2006 |  Retailing Tips: Branding a Cash Cow
If you think personalization is a drag, you might be missing a cash cow.... 11/1/2006 |
|  Retailing Tips: Brand Your Toys
"The only thing that separates us from other stores is customer service ... "... 9/1/2006 |
