Toy Industry News for November 2026

Thursday, November 5

• Ms. Rachel Yoto Card, Mario Kart World Race Sets: Toy News 11/5Nov 5, 2026Ms. Rachel's first studio album comes to Yoto as a card Nov. 12, Carrera has Mario Kart World slot-car sets with a loop, and Hasbro's Junior board games…

Wednesday, November 4

• Mattel's $4.99 Buildable Hot Wheels, Bratz Alysa Liu: Toy News 11/4Nov 4, 2026Mattel is shrinking its Brick Shop sets to $4.99 buildable Hot Wheels cars, TikTok's Mrs. Bench has an official fidget-trading mat, and Bratz made an Alysa…

Tuesday, November 3

• Toys in the News: Toy Industry Headlines for 11/3Nov 3, 2026Toys R Us Japan's business changes hands, Amazon guides to a holiday quarter of up to $247 billion and Spin Master adds OpenAI's first CMO to its board.…
• LEGO's First Godzilla Set, Pokemon Dioramas: Toy News 11/3Nov 3, 2026LEGO revealed its first-ever Godzilla set, Re-Ment put all nine early Pokemon starters on dioramas, and Wigglitz supersized its 3D-printed fidgets. Plus Fat…

Monday, November 2

• LEGO Venice Set, Toy Safety Survey, BE@RBRICK: Toy News 11/2Nov 2, 2026Toy Safety Awareness Month opens with a parent survey on knockoff toys, LEGO's 5,682-piece Venice set reaches all shoppers Nov. 4, and PODS Play puts Bing…

Sunday, November 1

• LEGO's Biggest Set Ever, Target & Walmart Deal Dates: Toy News 11/1Nov 1, 2026LEGO's 12,060-piece Sagrada Familia is out, a LEGO Dragon Ball set lands Nov. 4, and Target and Walmart have posted their holiday deal calendars. Plus…

Friday, October 30

• Candy Land NYC Store, Pop Mart Sales Drop 45%: Toy News 10/30Oct 30, 2026Hasbro's Candy Land becomes a real candy store in Midtown Manhattan in November, Pop Mart says third-quarter revenue fell 45% to 50%, and Godzilla Day on…

Thursday, October 29

• PAW Patrol Movie 4, LEGO Friends 2027 Sets: Toy News 10/29Oct 29, 2026Spin Master has a fourth PAW Patrol movie in the works for 2029, LEGO Friends revealed three sets for Jan. 1, 2027, and Tin Can's first holiday collection…

Wednesday, October 28

• Play-Doh YouTube Show, Build-A-Bear Turns 30: Toy News 10/28Oct 28, 2026Hasbro's Play-Doh gets its own preschool YouTube show on Oct. 30, Build-A-Bear brings back its 1999 mascot Bearemy for its 30th year, and what Warner Bros.…

Monday, October 26

• Yoshi Costumes, Mo Willems Wooden Toys, ONE PIECE LA: Toy News 10/26Oct 26, 2026Disguise added Yoshi costumes to its Super Mario line days before Halloween, Melissa & Doug turned Mo Willems' Pigeon and Elephant & Piggie into…

Sunday, October 25

• Pop Mart on Oxford Street, Pokemon Delta Reign: Toy News 10/25Oct 25, 2026Pop Mart opened a London flagship on Oxford Street and released a Labubu handheld game, the Pokemon TCG's Mega Evolution-Delta Reign set began prereleases…

Saturday, October 24

• Mattel Couture Wicked Dolls, Licca x Care Bears: Toy News 10/24Oct 24, 2026Mattel revealed couture Wicked: For Good collector dolls designed by costume designer Paul Tazewell, Takara Tomy launched Petit Licca x Care Bears mini dolls…

Friday, October 23

• Mattel Investor Pressure, JAKKS Up 20%, LEGO: Toy News 10/23Oct 23, 2026Mattel added a director from its largest shareholder as a report said another investor is weighing a proxy fight, JAKKS Pacific grew third-quarter sales 20%…

Thursday, October 22

• MAGNA-TALES Cartoon, Build-A-Bear London, Hellbreak: Toy News 10/22Oct 22, 2026MAGNA-TILES launched its first animated series, Spin Master added Paramount horror monsters to its Hellbreak card game, and Build-A-Bear is opening inside Hard…

Wednesday, October 21

• MAGNA-TILES Toothbrush, NOS Capsules, Miraculous: Toy News 10/21Oct 21, 2026MAGNA-TILES put its brand on a kids' electric toothbrush with Burst, PMI launched Fast & Furious NOS collectible capsules at Walmart, and Miraculous…

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