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Articles by Lisa Orman
American International Toy Fair: The Media Event of the Year (11/1/2011)
This will be my 18th year attending Toy Fair, so I was excited to be invited to share some insights with TDmonthly readers
Are You Really Ready For PR? Part 1 (10/1/2011)
Many toy or game companies see others using public relations successfully, whether they are companies with a full-time, in-house employee managing their PR, working with an outside PR agency or freelancer, or both.
Trial and Error - Are You Really Ready For PR? Part 2 (10/1/2011)
In the 17 years that I’ve been a toy publicist, I’ve learned a lot from the missteps, mistakes and troubles of clients
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