"The Magical Tale of Santa Dust - A Christmas Tradition" is the Christmas book of 2011. It is the magical tale of two small children who, on Christmas Eve, sit by their window eagerly awaiting the arrival of Santa, only to be bypassed on his yearly journey. Save for the antics of a giggling, bungling Elf and some magical dust, their Christmas dreams come true. "There has never been a book written about the lure of magical Santa Dust. Each book will be packaged with one pouch of Santa Dust," Patricia Cardello, owner of Magic Dusts, told TDmonthly. Launch date: October 2011.
Awards: Santa Dust - 2008 National Stationery Show in New York City "Best New Product of the Year" Nominee; 2009 Seal of Excellence Award from Creative Child Magazine.

The ghouls and goblins are on their way... Halloween Dust will keep them at bay! Halloween Dust will add a little sparkle to your trick or treating and is sure to keep you safe along the way.

Sprinkle a little Chanukah Dust and let the miracles begin to happen.

Celebrate the New Years with a “sprinkle of magic” with a pouch of New Years Dust. New Years Dust will add a little sparkle & spirit to your New Years celebration.

Santa Dust is a magical potion used by children worldwide to help guide Santa and his reindeer to a child's door. Every child who believes in the magic of Christmas believes in the magic of Santa Dust. The hang tag reads: Hold your Santa Dust tight; sprinkle Christmas Eve when Santa takes flight! Santa Dust consists of oats, glitter and cinnamon. The oats and cinnamon are for the reindeer, and the sparkle let's Santa find children — where ever they are! "Santa Dust comes in a beautiful, red velvet pouch that resembles Santa's knapsack. Each pouch has a side loop to hang on a tree as a Christmas tree ornament and save for next Christmas. The pouch is a remembrance of the Christmas that was," Patricia Cardello, owner of PAC Jennic Inc., told TDmonthly. Launch date: May 18, 2008.