No crown required.™

Neat-Oh! knows that every little girl is a princess, every day. The Everyday Princess line is a collection of dolls and play environments. They’re toys devised to encourage imaginative play – and to empower young girls to design and control their own creative realm.

There are 3 dolls in the Everyday Princess Line, Emma, Sophie and Haley, who all have bean bag chairs, Bucky and Lucky the ponies, and Buddy and Dottie the dogs.

Also in the product line are a dollhouse-themed backpack that comes with an Emma doll and opens into a play arena, a 60 Doll Butterfly Chateau that neatly holds the entire collection – and transforms into a doll house for a whole new play experience, and a regal, life-sized, 54”-tall fairly castle that can be customized and expanded.

Dinosaur habitats include a high-quality figurine, and environmental base, and prehistoric slime, like lava, swamp slime, tar, or swamp water! Dinos can be slimed, and demo beautifully thanks to their themed base and hands-on slime.

Love me wet, Love me dry SPLUSHY™ characters go from beach to bath to bed! No more need to keep soft toys away from water – kids love to get wet and so do their SPLUSHY friends! Each hand sewn friends, made from the softest most colorful plush fabric, comes with a removable hoodie. Machine washable, anti-microbial filling.

Millions of years in the making, Neat-Oh! Dinosaur Stompin' Grounds™ capture the real life world of dinosaurs where dangers lurked in lava lairs and tarry pits. There are four playsets each come with a hand painted dinosaur figure, a playbase, and lava, swamp slime or tar.

Welcome to Wonderland. A beautiful place where children can be themselves. Minilotta will inspire any child with the world of imagination. Everyone needs that special friend and share their dreams and secrets with. Each of these soft plush 30cm dolls is cuddly soft and will make every little person want to give them a snuggle. In case of a bit of extra loving, each Nici Wonderland doll is machine washable. Minilotta can even be taken into the bath. Nici Wonderland dolls are made of high quality materials and follow very strict safety guidelines.

New for 2014 – Plaid Pals Backpack and Lunch Coolers!
The Tommy Tiger Backpack, Billy Bear and Elle Elephant backpacks the new-for-2014 product line called Plaid Pals. Designed for younger kids, the Plaid Pals backpacks feature brightly colored animal designs and two pockets for ample storage. The main pocket is large enough to accommodate a three-ring binder; the padded front pocket can safely hold a tablet or small computer.

Other members of the Plaid Pals line include Albert Airplane and Danny Dinosaur coolers.

Like every Neat-Oh! Product, the Backpacks and Coolers are manufactured to the highest quality and safety standards. The company’s comprehensive product testing program exceeds industry requirements. It tests for 19 heavy metals, not the mandated 8, it hand sews products, and it uses self-repairing zippers and food-grade inks. They’re products you can believe in.

Three new items join Neat-Oh!’s Go Sport™ product line in 2014: Football, Hockey and Soccer backpacks. The lightweight, durable backpack features colorful, eye-popping sports themed graphics and two zippered pockets: a front one for smaller items and a large one that accommodates books and notebooks, and includes padded pocket for a laptop or tablet. The backpacks are ruggedly made, easily cleaned, and has an outside side pocket for a water bottle pocket or MP3 player. The packs can even be customized with a favorite pro player’s number. Like every Neat-Oh! product, the GoSport™ Backpacks are manufactured to the highest quality and safety standards. The company’s comprehensive product testing program exceeds industry requirements. It tests for 19 heavy metals, not the mandated 8, it hand sews products, and it uses self-repairing zippers and food-grade inks. They’re products you can believe in.

The Knights and the Princess Castles are part of Neat-Oh!’s new 2014 line of Life-Sized Castle products. At 52” inches, the castles stands over 4’ tall when assembled, and create a true life-sized arena for fantasy play. These beautiful castles are sturdy, fully printed cardboard structures that can be assembled in endless ways. Multiple castles can even be combined to expand the kingdom. When playtime is finished, the castles collapses flat for easy storage. Like every Neat-Oh! product, the Life-Sized Castles are manufactured to the highest quality and safety standards.

This ferocious dinosaur head is the perfect place to store and play with the Tyrannosaurus Rex that's included. Unzip the backpack to reveal a prehistoric jungle, tar pit, volcano and lava filled gorge. When it’s time to go, kids can pack-up the dinos, zip up the backpack and throw it over their shoulder. Includes 1 dinosaur. Colorful, Durable, wipe-clean surface.
Awards: 2012 TDmonthly Top Toy Award. Why it Won: This dinosaur shaped back pack unzips into a colorful, durable playmat. The playmat features prehistoric scenes like a tar pit and an erupting volcano. The backpack comes with one toy dinosaur, and kids can add their own collection as well. They can even have fun with the zipped-up backpack, which resembles the face of a fearsome green dino. The material is durable and easily wipes clean, and the zippers run smoothly, securely holding dinos and other toys until kids are ready to unzip and play again. 

The boldness of a beautiful play zone without the loss of space. Take a step into prehistoric times with the large Dino-Land Museum Collection™ Playmat. See what life with the Dinosaurs was like from the volcanoes to tar pits to plant life everywhere. Graze with the other dinos or chase after prey with the fierce Tyrannosaurus Rex. Museum Collection™ Dino-Land includes 4 museum quality animals and a large wipe clean 2-sided playmat. Mat is 28.5 x 21.0 inches.

Now kids can take their A-Game everywhere with the Go Sport™ Basketball Backpack. This backpack lets kids keep their mini arena and books neatly tucked away. Has padded pocket for MP3 player and a pass-through for headphones. It includes a fabric handle that fits over a door knob so kids can hang and shoot. The included net hoop packs flat under a clear cover. When unzipped, the clear cover acts as a ball return and zips up into the backpack when not being used.  Rugged build, soft padding and a built in hoop brings out the student-athlete in all of us. Includes hoop, net and 3" basketball.

This ZipBin® Dinosaur Explorer Day Tote Playset has an has an earthy tone to it with beautiful artwork and prehistoric creatures all over. With softs sides and a handle on top, the tote is convenient to carry anywhere. It is ideal for exploring like an archeologist and for storing favorite collection of dinosaurs. It also holds lunches or school supplies and is great for field trips or camp. When unzipped it becomes a Playmat or placemat that can be wiped clean with a damp cloth. Weighs less than one pound. Includes 2 dinosaurs.

The Picnic Lunch Box™ & Placemat features four adorable themes ranging from Cats and Dogs to Pigs and Cows. With comic artwork on the exterior, unzip the lunch box to find not only lunch, but a small placemat ready and waiting. Lays flat and wipes clean with a damp cloth for spills and crumbs. A clean place to eat and an even easier lunch box to keep clean. Patented. BPA Free, Phthalate Free on every lunchbox, PVC Free, Lead Free. Sold individually or in an assortment of 4. A1510XX - Penny the Pig Lunch Box & Placemat; A1511XX - Denzel the Dog Lunch Box & Placemat; A1512XX - Clyde the Cow Lunch Box & Placemat; A1513XX - Carmen the Cat Lunch Box & Placemat. Launch date: 2012.

This Millennium Falcon shaped case is home for 23 LEGO Star Wars Minifigures, each in their own pocket and holds at least 200 LEGO bricks. The detailed artwork creates an awesome play experience and playmat on the inside and outside of the case. Race through space and dodge the pursuing Tie Fighters, all while keeping figurines neatly tucked away. Ages 3+. Weighs less than half a pound and wipes clean with a damp cloth.  ZipBin Products - Keep it Together™.  © 2012 The LEGO Group.© 2012 Lucasfilm Ltd. & TM.
— As of 03/16/2012 this product had 4.5 out of 5 stars from 8 reviews on Amazon.com. Pros: Makes organizing fun for kids; can be used for storage or as a toy; contains individual pockets to carry 23 minifigs and has a handle. Cons: A little too small for storage of other LEGO pieces.

This new Hot Wheels Tin Storage Case is designed with a retro but fiery look.  Any kid that has a love for Hot Wheels never has only one hot rod; now, they can store them in this case. There are 18 divided spaces inside the case for storing the cars. Cars not included. – Keep It Together™!   Hot Wheels™ and associated trademarks and trade dress are owned by, and used under license from, Mattel, Inc. ©2010 Mattel, Inc. All Rights Reserved   

This storage and carry-case for Hot Wheels cars is covered in graphics of the mini-vehucles.  Unzip the case to find an interior designed with the speed demon in mind.  With curves to test even the best tires and drivers, what better track to bring the best of the best together than Hot Wheels Toolbox.  When play time is done, kids can store their cars inside the case. Hot Wheels™ and associated trademarks and trade dress are owned by, and used under license from, Mattel, Inc. ©2010 Mattel, Inc. All Rights Reserved

This racing themed case displays speeding Hot Wheels cars all over the exterior and a roadway ramp folds out from the interior. Weighing only one pound, this case unzips to lay flat. Discover crisscrossing roads, bridges, tunnels, and jumps. Fold the jumps so that cars go veering off course, into each other, and through the winding map. The included Hot Wheels car fits inside perfectly along with hundreds more. Hot Wheels™ and associated trademarks and trade dress are owned by, and used under license from, Mattel, Inc. ©2010 Mattel, Inc. All Rights Reserved.
— As of 05/20/2011 this product has 5 out 5 stars from 1 review on Amazon.com. Pros: Makes playing with small cars a lot more portable.

Kids can keep their room neat with the LEGO Star Wars ZipBin Storage Case. When unzipped, it becomes a Star Wars-themed playmat for testing out new LEGO creations. When play is done, everything can be placed inside. Sturdy, strong, stackable and portable. LEGO Blocks not included. ZipBin® Keep it Together™. © 2010 The LEGO Group.  © 2010 Lucasfilm Ltd. & TM.

Kids can use this easy to fold up, double-sided LEGO playmat for imaginative play any time, and place. When one side just isn’t enough, kids can use both LEGO city -capes to play and build on.  LEGO Blocks not included. LEGO, The LEGO logo, the Brick and Knob configuration are trademarks of the LEGO Group. ©2010 LEGO

What’s the perfect size for travel, durable, and can hold anything from sandwiches to building blocks? This ZipBin® Mini Dinosaur Playset's dramatic exterior identifies the contents and is the perfect size for travel. When the bin is unzipped, it becomes a dinosaur island play mat. Fantasy play is encouraged by a prehistoric world featuring a volcano, a river, a tar pit and a mysterious cave. When play is done, the play mat becomes a toy bin in a zip, capturing the toys inside for easy clean up. This mini Playset includes three dinosaurs.
— As of 05/20/2011 this product has 3.5 out 5 stars from 2 review on Amazon.com. Pros: Convenient storage. Cons: The sides are very weak; when lifted by the handles, the basket bends.

Whether they’re fighting the Separatist droid army or simply packing their defeated enemies away for another day of galactic battle, the LEGO® Star Wars™ ZipBin® Battle Bridge Storage Case makes the perfect storage bin for kids to keep their clone troopers, Sith Lords and Jedi Knights in. Use the suspended battle bridge to gain the advantage over the enemy or sneak under them on the space station floor. No matter the battle, once over, all sides fit neatly inside this tool-box shaped case.  LEGO Blocks not included. ZipBin Products - Keep it Together™.  © 2010 The LEGO Group.  © 2010 Lucasfilm Ltd. & TM. Launch date: February 28, 2011.