The high quality, die cast cars come with a code that allows users to log onto the corresponding, interactive website. Once logged on, users get a garage and can fix up their cars and race them in the world of street racing, track racing and the dragstrip. Launch date: February 2008.

This lion's king of the jungle, both online and off. While he seems to be an adorable, snuggly plush animal, he also has a secret code that allows kids to access the Kookeys website for fun and educational games.

This high quality, 1:64-scale die-cast police car comes with a code that allows users to log onto the corresponding, interactive website. Once logged on, users get a garage and can fix up their cars and race them in the world of street racing, track racing and the dragstrip. The 06 Charger debuts in a limited edition. Launch date: February 2008.

KooKeys offers a line of plush animals with online, interactive digital counterparts known as the Virtual Koo. Each plush KooKey comes with a special key that unlocks the online world for children to explore, interact, play, and learn. Launch date: 2007.

KooKeys offers a line of plush animals with online, interactive digital counterparts known as the Virtual Koo. Each plush KooKey comes with a special key that unlocks the online world for children to explore, interact, play, and learn.

KooKeys offers a line of plush animals with online, interactive digital counterparts known as the Virtual Koo. Each plush KooKey comes with a special key that unlocks the online world for children to explore, interact, play, and learn.

This fierce cuddler has an online counterpart that lets kids access a virtual world full of games, contests and rewards.
— During TDmonthly's Homeschool Roundtable review of Kookeys, 8-year-old Joe Ledford expressed excitement for the online entertainment the plush animals afford. "Can I play the arcade games?" he asked his mom. "They are really fun!"

This cuddly kitty holds the key to an online world filled with games and rewards.