These mood-enhancing air fresheners come in six scents: Energizing Lemon, Refreshing Citrus, Uplifting Pine, Cheerful Strawberry, Calming Lavender and Soothing Vanilla. These vibrant, high-quality air fresheners appeal to everyone, especially the young female customer looking for a stylish way to freshen up her car, room, closet or gym locker. “We’ve realized that in our position we’ve got to be more creative,” said president Shirley S. James, of the departure from trading cards. Going forward, she sees her company as a lifestyle brand, with hopes to expand into jewelry, clothing and stationery.