The music of rock band U2 is transformed into a soft lullaby for little ones. The record trades guitars and drums for mellotron and bell, and lowers the volume fromm an eleven to a two. Toni Swann-Pardigno, national account manager of special markets at Rockabye Baby! told TDmonthly. This product is a 2007 iParenting Media Award winner. Launch date: January 2007.