LilyC is specifically designed for use following a C-section to reduce redness and relieve the itching and discomfort associated with the postoperative wound. Chuck Pawloski, Managing Partner of Me & My Kidz LLC, told TDmonthly, "LilyC is self adhering and custom molded and will last for months when properly cared for using the specially formulated silicone cleanser that is included with the purchase."