Jane Jenni's custom-fit personality buttons come assorted in a container of 300 buttons. There are more than 112 designs that describe various personalities. Are you a "queen bee" or a "big cheese"? There's a button to fit nearly everyone, and the colorful and fun buttons can appeal to all ages. The combination of the word and picture to illustrate the phrase is designed to stimulate conversation between generations. "The word and picture illustrations engage the customer, and capture their imagination. The collection of various personalities offers the customer a fun item to give to their assortment of friends and relatives," Designer Jane Jenni told TDmonthly. Launch date: 2004.
— Buttons and pins, including ones from Jane Jenni, were best sellers at Twirl Toystore & Playspace in Taos, N.M., in early 2009, according to Owner Molly McMullin. “We’ve had great success finding both companies and individuals making cute, funny or artsy buttons,” she told TDmonthly. “They’ve been our most consistent seller, and are also great for preteens through young adult.”