Race against time to find concealed pieces as fascinated opponents look on. Collect interesting play pieces and theme cards for points. Enjoy fast-paced amusement and easy scoring. Develop lightning-fast memory and finger dexterity. It builds confidence and brings family and friends together. The "New" Touch game is an innovative and entertaining fast-paced family table game. This game is a multiple award winner, endorsed by many prominent and respected organizations. It is designed for the whole family, ages 5 and up, although younger children can also play, provided they are supervised. It is a highly interactive educational game for families and schools, and is also beneficial to players with special needs. Playing The Touch develops fine motor and visualization skills, while challenging memory. Adults and children can play in friendly competition on an even playing field. Kids especially love the instant reward of collecting the pieces, and parents will appreciate the educational Fun Facts about each piece. This product received the 2006 Creative Toy Awards Seal of Excellence from Creative Child Magazine and was a 2006 winner of the iParenting Media Award.
— Adrian Anthony of Anthony Innovations described what makes her game stand out: “Its innovative play container, with a built-in timer and observation window is unmatched and provides a truly unique play experience. Additionally, our game includes many more play pieces than our competitors (ours has 49 and others only have 10 or so).” The game can be played with individual players or in teams.

In this game of sensory perception and memory, the object is to identify and collect objects using only your sense of touch, as other players watch through the observation window in the innovative play container.