Can you say love spells? Quite popular among teen and tween girls, according to a number of retailers, most love spells involve candle burning rituals. This book, written by Henri Gamache, is one example of a best-selling item that teaches such ceremonies.
— At The Lucky Mojo Curio Co. in Forestville, Calif., Diana Edler, personal assistant and buyer, said this book is quite popular with younger clients. “In the last six months, business has really been exploding,” she said. Spells and candle burning that relate to love and “breaking up a boyfriend from a girlfriend” have been all the rage.
— “Over 120,000 copies sold. Truly the most popular candle burning book ever published,” claims the Abaxion website, a store based in Chico, Calif.
— Eri Glasor, sales associate at The Magical Blend Inc. in Montreal, said, “a lot of teens are into love spells.” She’s always sure to warn them, “It might not work out the way you want.” Her store manufactures many of its own products, including the pink candle, attraction oil and Fire of Love incense many teen customers use in casting their spells.