ToyDirectory
April 2, 2025

TDmonthly Magazine

October 2024 | Vol. XXIII - No. 10


Toys in the News 10/16/2024

By TDmonthly Staff
October 2024

Moose Toys announced on October 15, 2024, a new entertainment development deal with Man of Action Entertainment (MOA), a creative studio known for successful franchises like "Ben 10," "Sonic Prime," "Marvel’s Avengers Assemble," and "Ultimate Spider-Man." Under this agreement, MOA will create an animated series based on Moose Toys' original brand, Heroes of Goo Jit Zu, which features squishy, stretchy, goo-filled action heroes introduced in 2019. The brand has already seen success with a YouTube series amassing over 335 million views.

This partnership signifies Moose Toys' commitment to expanding its story-led brands across multiple entertainment platforms and transforming its intellectual properties into comprehensive franchises. Beyond the animated series, Moose Toys plans to extend the Heroes of Goo Jit Zu brand into gaming, publishing, apparel, and more. Both companies express enthusiasm about the collaboration, highlighting the rich potential for developing the brand's characters and mythology. The move aligns with Moose Toys' goal of being a leading innovative toy company and reflects MOA's expertise in creating enduring, merchandisable entertainment content. www.moosetoys.com. https://manofaction.tv/




Walmart's final Collector Con event of the year is set to take place on October 17 and 18, 2024. This two-day event will feature exclusive releases and new launches from top brands and franchises, including Star Wars, Pokémon, WWE, Marvel, NECA, McFarlane, and Teenage Mutant Ninja Turtles.

Highlights of the Event:

The event kicks off each day at 7 AM PT. For more details, visit  Walmart Collector Con Sneak Peek - Walmart.com




Dollar General announced the launch of a new holiday toy guide and the return of its "Deal Days" promotions to offer affordable shopping options this holiday season. With nearly every toy priced under $20 and most under $10, the retailer aims to help customers save time and money during the gift-giving period. Christmas (dollargeneral.com)

Key Promotions:

Holiday Toy Guide:






MGA Entertainment announced the launch of its newest collection from the popular mini collectible brand, MGA's Miniverse, in partnership with Sanrio. The new line, called MGA's Miniverse™ Make It Mini Food™ Hello Kitty®, features blind-packaged capsules that reveal hyper-realistic, miniature Hello Kitty-themed foods for users to make, set, display, and collect.

MGA's Miniverse Make It Mini Food Hello Kitty

MGA Entertainment is one of the largest privately held toy and entertainment companies globally, known for brands like L.O.L. Surprise!, Little Tikes, Rainbow High, and more. For more information, visit www.mgae.com.

Sanrio is a global lifestyle brand best known for pop icon Hello Kitty® and other beloved characters like My Melody, Badtz-Maru, and Keroppi. To learn more, visit www.sanrio.com and follow @sanrio and @hellokitty on social media platforms.







IGN
View-Master Officially the Latest Classic Mattel Toy to Get Its Own Movie After the Mega-Success of Barbie
Mattel Films is banking on a whole generation of fans being nostalgic for View-Master


 
 

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