Attracting New Customers

How to Reach Out and Strengthen Your Biz

By Terri Hughes-Lazzell
October 2008

You know your primary customer base, but what about those who don't frequent — or even know about — your store already? Tap into tips from other specialty retailers in TDmonthly Magazine's November issue, when they share creative ways to reach out to the community, divulge partnerships with other local businesses, and talk about ways to drum up business in unexpected places.