Branding With Promise

Meeting Customers’ Expectations Every Time

By Beth Flom
April 2008

Manufacturers: What is it that keeps customers coming back for your products? In the May issue of TDmonthly Magazine, find out how your brand promise can support a consistent customer experience and retain strong employees. See how one company continues to position itself as a home-grown provider of safe, quality toys, and learn ways to boost your company’s story and keep the brand promise alive — all in “Branding Toys: The Promise.”