Birthday Gamesake allows family and friends the opportunity to create this personalized board game by filling out favorite memories on the enclosed gift cards. A sample card might read: "Annie swims across the pool. GREAT JOB. Roll again! Love, Dad (2005)." New cards can be added annually, creating a unique and hilarious diary of a person’s life. The game includes 300 Gift Cards (to be personalized by friends and family), board, four pens, six pawns, one die and an instruction card along with directions. Gamesakes “are not only fun games, they're keepsakes — when it's time to clean out the toy closet as the kids get older, the Gamesake will stay because it really is a diary of your family's life!” Clarissa Weiant of Jocapa Products told TDmonthly. It was named one of the 100 Best Children’s Products of 2006 by Dr. Toy.