This 6" square bag challenges its owner to find each of the fun objects in the bead-filled bag through the front window. The bag includes a snap tag that lists the different products, and kids can also form their own games and try to "find something blue," for example. Other colors/themes are available.
— Christine Lee of Treehouse Toys in Canton, Ohio, told TDmonthly in late October 2009 that she expects the Peek-A-Boo Bags to do really well for the holiday season, since there's nothing like them for toddlers.