Baby's first camera encourages "digital" exploration. Press the button on the top of TAGGIES Smile! Camera and hear a shutter noise, while if you spin the mirrored lens, you'll hear a "click." There is room for a photo in the back, and it comes with a locking link. "TAGGIES' vibrant colors, materials and ribbons make this TAGGIES Smile! Camera a visually and tactilely stimulating toy for baby. Given the importance of pretend play in baby's life, the TAGGIES Smile! Camera is a great first toy for all of the future photo-lovers," Nicole Tiedemann, PR account executive for International Playthings, told TDmonthly. Launch date: February 15, 2009.