UNO Flash is the fast and furious new way to play UNO. It features exciting new technology and game-play rules to keep everyone on their toes. Who's next? When your red light flashes, it's your turn. You have to discard quickly before your time runs out. Lights and sounds direct the action. Play is fast and unpredictable; everything can change in a flash. "The new speed element in UNO Flash brings an entirely new level of excitement to UNO, whether you're new to the game or a veteran player," explained Marlene Esqueda, Account Executive, GolinHarris Public Relations for Mattel, Inc. Launch date: June 2008.