Part of the K'NEX line of tub and case sets, the Fun Rides 10 Model Building Set is loaded with more than 170 original K'NEX parts, micro K'NEX parts and new K'NEX bricks. The set allows kids to build exciting thrill rides to create their own theme park. It includes instructions for 10 models.
— When asked to predict will sell for older boys during the holidays 2007, Mary Sisson, owner of Kazoodles in Vancouver, Wash., replied, "I'm guessing some of the more advanced construction kits. We just finally brought in K'NEX, and they've got some good ones."
— Four of 54 retailers TDmonthly spoke with said K'NEX would connect with older boys during peak selling seasons.
— "The Fun Rides 10 Model Building Set incorporates our new brick system. Even the very young can build fun amusement parks and playgrounds with it," said Barb Rentschler, vice president of global marketing for K'NEX Industries.