Every child can be a DJ with his or her own Mix Master Chair. Four numbered light-up buttons deliver cool add-in sounds to the child’s choice of nursery rhyme. When a child sits in the chair and on a yellow note in the seat, all buttons come to life. Kids can create several renditions of each nursery rhyme by pressing three different buttons that light up and provide hours of fun. “Many children love music and dancing to hip-hop, so we have creatively combined great toys with the hip-hop versions of popular nursery rhymes,” said Mathew Knowles, president and CEO of Music World Entertainment, in an August 7, 2007 press release. Launch date: July 2007.