If you've won a TDmonthly award, congratulations! Click here for more info on your next steps.
How can I submit my product?
There is no fee to submit a product for TDmonthly Magazine’s awards program. Award winners will be permanently added to the Award-Winners section of TDmonthly Magazine (seen here: https://www.toydirectory.com/monthly/Industry_awards.asp). Winners will also have the option of licensing our awards seal for a small fee.
To submit your product, simply send a (non-returnable) product sample to:
TOYDIRECTORY.COM INC
ATTN: TDmonthly Top Toy Awards
12340 Santa Monica Blvd. #237
Los Angeles, CA 90025
If your product is not already on our site, please email us at: emailtoydirectory@gmail.com
We ask that you send us a product description, MSRP, age range and an image of the product via email.
Why submit your product for a TDmonthly Top Toy award?
TDmonthly Magazine and ToyDirectory.com are...
Reliable
Since 1996, we have been connecting thousands of retailers with specialty toys that are not only fun, but that also help to nurture children's musical, kinesthetic, logical, linguistic, spatial, and inter/intrapersonal sensibilities. This makes us one of the longest-running retailer-facing specialty toy industry publications on the web that is focused on consistently sharing the latest, high-quality, high-play value toys with retailers.
Valued
We have more than 14,600 retailer subscribers who value the variety of helpful services we provide, including consistent updates on the latest toy industry news, a product database featuring more than 30,000 toys, monthly Top-10 articles that chart the success of specialty toys across the country, articles from guest experts like retailing expert Bob Phibbs and industry analyst Lutz Muller, and live reports and videos from the specialty toy industry's biggest US trade shows.
Trustworthy
Retailers have been relying on ToyDirectory for insight into the specialty market and for researching new toys since 1996. They know that ToyDirectory is committed to "Improving the World Through Positive Play" and focusing on engaging, stimulating toys that help kids grow to have a better understanding of themselves and their peers and encourage creative problem solving, as well as help them nurture, through play, the many skills that will prepare them for success in their education. They trust us to share our findings with them, and to help them provide their customers with the highest-quality specialty toys available.
How do you choose which products will win an award?
We have four types of testers that evaluate submitted products.
- Our staff, which includes industry veterans who have been working with toys since 1996.
- Parents
- Children
- Classrooms
TDmonthly testers consider the following criteria when evaluating product submissions:
- Safety. The product meets existing toy safety standards and has been tested and certified accordingly.
- Age-appropriateness. The product is tested, marketed and labeled for the appropriate age range.
- Developmental and/or Educational Value. The product contributes to a child’s emotional, physical, social and/or academic development.
- Quality and Durability. The product is well made of quality materials and has a long lifespan.
- Innovation. The product exhibits unique qualities and/or new manufacturing processes, concepts or materials that set it apart from existing options.
- Specialty Focus. The product is at least 80% devoted to the specialty market. This means that 80% of the product’s distribution is through independent channels (i.e. not mass-market stores).
- Best-seller Status. Based on TDmonthly’s surveys of independent toy retailers, the product or line has shown itself to be a solid seller in the specialty market.
- Presentation. The product is nicely packaged with appropriate on-pack claims and/or interior instructions, and features a safe, attractive design.
- Eco-friendliness. Whether through the product’s construction, packaging, utility or educational motive, it exhibits environmentally friendly initiatives in support of a greener earth.
- Social Awareness. The product carries with it a charitable aspect and/or helps children better understand the world in which they live.
How can I submit my product?
There is no fee to submit a product for TDmonthly Magazine’s awards program. Simply send a (non-returnable) product sample to:
TOYDIRECTORY.COM INC
ATTN: TDmonthly Top Toy Awards
12340 Santa Monica Blvd. #237
Los Angeles, CA 90025
If your product is not already on our site, please email us at: emailtoydirectory@gmail.com
We ask that you send us a product description, MSRP, age range and an image of the product via email.
Use of the Award Seal
If you've won a TDmonthly award, congratulations! You can see a sample of the award seal at the top of this page. If you are interested in licensing the award seal for use on product packaging or your website, please email emailtoydirectory@gmail.com or call 424-272-6854.
