Products from HASBRO INC.
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Below are a select number of products from HASBRO INC.
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The VUGO portable multi-media system allows tech-savvy tweens to have access to their favorite TV shows, music and photos all in one sleek and stylish hand-held media system - whenever they want and wherever they go! Each unit contains 128 MB of memory, enough to hold up to 60 minutes of video, six hours of music or over 1,200 digital photos! The VuGo player´s internal memory can be expanded with the use of a standard universal memory card (SD). Using their computers, tweens can create and customize a line-up of their favorite television programs, music videos and digital photos for future viewing on their VUGO player anytime, anywhere! ToyDirectory Product ID#: 5373 (added 11/8/2005) .
MSRP: $4.99Age Range: 5 and up Gender: Boys
The Crimson Guard troopers are elite shock troops of the COBRA legions. Each must hold a degree in either law or accounting as well as being in top physical condition. After rigorous training in COBRA combat and tactics, the “Siegies” undergo plastic surgery so that each trooper will look similar. At least two, and perhaps more, prominent members of congress (and dozens of lobbyists) are rumored to be “Siegies” in deep undercover. This full poseable action figure stands 3-3/4” high.
ToyDirectory Product ID#: 5124 (added 10/21/2005) .
MSRP: $4.99Age Range: 5 and up Gender: Boys
The GI JOE team has seen big, bad-to-the-bone COBRA troopers stumble to a halt when they spot Major Barrage steaming toward them on the battlefield. Intelligent and thoughtful off the battlefield, Major Barrage lets his two tech-enhanced shotguns do all the talking in a combat situation. The team is relieved he´s on their side, since his fast temper and faster fists are legendary. This 3-3/4” figure is fully poseable.
ToyDirectory Product ID#: 5123 (added 10/21/2005) .
This 66-minute DVD features the cheerful My Little Pony friends in the bright fantasy world of Ponyville. It all happens when the "Here Comes Christmas Candy Cane" is accidentally broken by Minty. In order for Santa Claus to find Ponyville, the Pony friends need to find a solution to save Christmas. Together, they discover Christmas comes wrapped in love of good friends and one little clumsy, minty-green Pony. The special features include a bonus episode and 2 Sing-A-Longs. ToyDirectory Product ID#: 5118 (added 10/19/2005) .
This classic, controversial game consists of a board with all the letters of the alphabet and all 10 digits written on it. Players ask the Ouija a question and then give into a “mysterious” power, letting their hands roll across the board using a special arrow-shaped game piece to select letters and numbers that “answer” the question.
— “This is even scarier than the original. Kids and adults love it,” said John Strait, owner of 2Kool Toys in Chicago, Ill.
— “This is the best sleep-over toy we sell. It’s scary, fun and now it glows in the dark,” said Robin Cosby, owner of Cosby Toys in Austin, Texas.
— The Glow-in-the Dark model has caught on at The Lucky Mojo Curio Co. in Forestville, Calif., according to Diana Edler, personal assistant and buyer.
ToyDirectory Product ID#: 4895 (added 9/30/2005) .
This Gloworm Teething Blankie is the perfect teething companion for babies. It´s soft to touch with three teething rings, and of course has a glow-in the-dark face right in the middle. It´s colorful and easy to take anywhere.
— There are three teething rings attached to the blankie.
— “They’re very comforting for babies, not only as a teeth-er, but as a sleep aid,” explained Wanda Glock, buyer for Starline Babies in Boston, Mass.
— The Gloworm in the center of the blankie glows when the lights go down.
ToyDirectory Product ID#: 4889 (added 9/30/2005) .
Now kids can shoot digital movies, snap photographs and create their own VideoNow personal video discs with a digital video camera made just for them. The portable VcamNow, with its hip, sleek look, is the perfect accessory for kids with an “on-the-go” lifestyle. It’s loaded with an array of cool and easy-to-use features. Users can view their digital movies and photos on television and view, edit and send video and photos on their computer. It can even be used as a camera.
— “These are going to go like hotcakes,” predicted John Sedgwick of Sedgwick’s Toys in San Francisco. “They are the perfect price point, and every kid wants a camcorder.”
— The manager of Never Enough Toys in Houston, Leslie Watamul, agreed: “Every kid is going to want one of these. They are the perfect high-end stocking stuffer.”
— Jackie Washington of the Toys “R” Us in Westminster, Colo., said they’ve ordered “quite a few, expecting a real demand for them.” ToyDirectory Product ID#: 4701 (added 9/19/2005) .
MSRP: $19.99Age Range: 8 and up Gender: Girls
This classic, ever-popular oven continues to make sweet memories for kids, year after year! That’s because children enjoy real baking fun and real tasty snacks including cookies, cakes, brownies and so much more. The oven comes with three different mixes, two baking pans, two utensils, a pan pusher, two warming, cups and recipes/instructions. EASY-BAKE is adding more delicious items to its already mouth-watering menu. Some of the most respected names on the grocery store shelves including Chips Ahoy!, Pop Tarts and Keebler have joined the EASY-BAKE family, allowing kids to create their favorite name brand treats in their very own home. One 100-watt light bulb is required but not included.
ToyDirectory Product ID#: 4700 (added 9/19/2005) .
MSRP: $14.99Age Range: 4 and up Gender: Girls
Choose from Amethyst Van Der Troll, Ruby Trollman, Sapphire Trollzawa, Onyx Von Trollenberg and Topaz Trollhopper – the five ‘best friends for life’ who star in TROLLZ. Each fashionable 6” doll features almost six inches of colorful, big hair and comes dressed in her signature outfit. Each set also includes a second outfit, a colorful fabric bag and a ‘spellphone’ and comes complete with two chic hair accessories unique to that TROLLZ character; one of the accessories is poseable for fun and funky styling.
ToyDirectory Product ID#: 4699 (added 9/19/2005) .
MSRP: $29.99Age Range: 3 and up Gender: Boys
The experimental H3T Hummer design is now a part of the Tonka’s Toughest line. Rough enough for off-roading and smooth enough to handle the linoleum kitchen floor, the H3T gives kids the option of getting dirty or playing clean. The truck’s tailgate opens, allowing for storage and transportation.
ToyDirectory Product ID#: 4680 (added 9/19/2005) .
The classic board game, with a holiday twist. The board, the cards and the properties all relate to the Rudolph the Red-Nosed Reindeer TV special. Tokens include Rudolph, Santa Claus, Sam the Snowman, Hermey, Bumble and Yukon Cornelius. ToyDirectory Product ID#: 4627 (added 9/16/2005) .
MSRP: $14.99Age Range: 3 and up Gender: Boys
Boomer is a talking truck who’s always got something to say! It’s so much fun getting him to speak one of seven electronic phrases, because his mouth moves when he talks! Turn the wheels, lift and lower the tow hook and attach him to his friends, or move him around using the easy-to-grip handle! The Boomer My Talking Tow Truck toy is revved up, ready for adventure and filled with things to talk about.
ToyDirectory Product ID#: 4485 (added 9/8/2005) .
MSRP: $14.99Age Range: 2 and up Gender: Boys
Chuck My Talking Truck is Tonka’s new appeal to kids that love trucks. Speaking seven electronic phrases, Chuck the Talking Truck moves its motorized mouth as it talks. The truck includes a tilting truck bed, a moving steering wheel and batteries.
ToyDirectory Product ID#: 4474 (added 9/7/2005) .
Bop it Blast lets kids compete to the beat. Players select how to hold the game with the adjustable handles; which game they want to play, including the brand new "Light Bop" that features intense light action that challenges reflexes; and, if they want to play to a female or male voice or both with "Vox Bop." Players can play alone, one-on-one or pass it around in a group.
ToyDirectory Product ID#: 4319 (added 8/26/2005) .
Now kids can play basketball in the dark. Hasbro energized its legendary NERF basketball product by integrating Elam EL Industries´ electroluminescent (EL) wire, LyTec, to introduce the innovative NERF NITE JAM NERFOOP. By applying LyTec wire to the ball, Hasbro engineers have extended the playability of the game to darkened rooms and nighttime action. LyTec overcomes traditional lighting limitations through a patented new technology that makes electroluminescence affordable, safe and easy to integrate. The electroluminescent wires are highly flexible and durable, emitting a continuous light throughout their entire length. ToyDirectory Product ID#: 4124 (added 8/9/2005) .
MSRP: $19.99Age Range: 3 to 10
Take one hot sunny day, one dormant volcano and suddenly: an eruption of fun! Mt. Tikisoki is the world’s first water volcano, streaming water into the air, as well as opening its eyes and misting water from its ears. Made of hard plastic with a colorful face, just connect Mt. Tikisoki to a garden hose and watch it shoot dual streams of water up to 20 feet away.
ToyDirectory Product ID#: 3930 (added 7/14/2005) .
Trollz are the contemporary version of the classic colorful, spiky-haired Troll characters that became a global sensation in the ´60s. Centered on a group of five girlfriends that live in the whimsical city of Trollopolis, the 21st century Trollz merges the teenage lifestyle with a touch of technology and a dusting of magic to create a unique property for tweens that is cool, empowering and inspirational. Hasbro will bring the fabulous group of friends to life with a full line of super stylish dolls and playsets that gives girls all of their favorite doll play – hair, fashion and friendship. ToyDirectory Product ID#: 3727 (added 5/27/2005) .
MSRP: $24.77Age Range: 4 and up
This interactive toy makes bear sounds with accompanying facial expressions. He responds to the child’s reactions and even plays peek-a-boo.
- This item was a top seller in May 2005 in Walmart.com’s Plush Division.
- FurReal Friends Luv Cubs is a Family Fun Magazine T.O.Y. winner for 2004.
- This latest addition to the FurReal line up can hug children, unlike previous models. ToyDirectory Product ID#: 3617 (added 5/20/2005) .
MSRP: $6.99Age Range: 4 and up
Nothing beats the original Nerf football with an NFL logo. Safe and soft, the foam grip builds throwing and catching skills.
-- It was listed as a top seller on Amazon.com in the Sports and Outdoor Play category in March, and it sold out by April 2005.
-- According to USATourist.com, football is the most popular spectator sport in the United States, prompting many parents to encourage their little ones to learn the game.
-- The new marketing blitz, “Play Their Game” being unveiled by Nerf this year will bring the name and products to the forefront.
ToyDirectory Product ID#: 3478 (added 5/2/2005) .
MSRP: $20Age Range: 7 and up
This next generation version of the classic game offers additional features, including adjustable skill levels.
-- One reviewer at Amazon.com said, “As a homeschooling family, we look for toys that will reinforce skills that we are teaching, challenge our children, and that are fun. This toy has it all!”
-- This toy is on the top seller list of such sites as Amazon.com in April 2005.
-- “Introduced in 1978, Simon was a pioneer of the electronic games category and helped start the electronic games craze that continues today,” says Wanda Sanchez-Miller, Sr. Marketing Manager at Hasbro for the tween category. “While the…lenses and classic game play remain the same, Simon 2 features the added benefit of offering families the ability to play ‘head-to-head’ with its ‘other side.’” ToyDirectory Product ID#: 3474 (added 4/29/2005) .
This version of the original Bop-It features two additional tasks for a total of five, and has more sounds as well.
— “They sell as well as ever,” explained Mary Miller, owner of Miller’s Toys in Los Angeles. “But after awhile, I pity the poor parents. Some kids can go hours on these things.
— “With Bop-It and Bop-It Extreme, many kids love the physical nature of the game play, while others enjoy the challenge involved in concentration and beating the best score,” said Wanda Sanchez-Miller, Hasbro’s senior marketing manager in the tween category.
— This game was a featured best seller on Wal-mart.com in 2005. ToyDirectory Product ID#: 3473 (added 4/29/2005) .
MSRP: $20Age Range: 18 and up
This game is described as the speed-injected version of charades, with the added bonus of talking.
-- This handheld was a top seller on Wal-mart.com and Amazon.com as of April 2005.
-- Unlike some other handhelds, this game appeals to, and was designed for, an older age group, requiring the ability to think quickly and follow clues.
-- Scott Rabe, marketing manager for adult games at Hasbro, says, “This product started as a game with multiple elements…Creating the game in the electronic format allows it to be more portable and easy to set up. These features provide the convenience for a quick round of game play and accommodate current lifestyle trends as people try to do more with less time.”
ToyDirectory Product ID#: 3472 (added 4/29/2005) .
MSRP: $20Age Range: 8 and up
This electronic version of the classic word game offers four different games and varying skill levels.
-- This game was listed as a top seller on sites such as ToysRus.com and UnclesGames.com as of April 2005.
-- One Amazon reviewer said, “…a lot of fun, but can also eat up a lot of time because it’s so addictive.”
-- Parents like the fact that this game is educational, plus it has retro value for them.
ToyDirectory Product ID#: 3471 (added 4/29/2005) .
MSRP: $49.99Age Range: 5 and up Gender: Boys
The Omega Supreme transforms from a robot to a cruiser to a construction vehicle which, when combined together, form an armored Supertrain.
— “Anything Transformer from Hasbro” is what sells for Ed Evans, co-owner of All Things Fun! In North West Berlin, N.J .
— Some specialty toy storeowners carry a few big-box items, like Transformers, just in case anyone asks for them, they’ve told TDmonthly.
— Transformers were the number one and number three best-selling action figures on amazon.com on July 13, 2006. ToyDirectory Product ID#: 3464 (added 4/29/2005) .
MSRP: $24.99Age Range: 6 to 9
This deluxe set comes together to create the ultimate Transformers Micromaster figure – the Construction Devastator.
-- This was a top selling action figure on KBtoys.com in April 2005.
-- Expect a transformer invasion as retailers gear up for the upcoming Steven Spielberg-produced, live-action Transformer movie, for which casting has begun.
-- This set is a bargain containing six figures in one package: Scavenger, Quickmix, Buckethead, Bonecrusher, Long Haul and Hightower. ToyDirectory Product ID#: 3463 (added 4/29/2005) .
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