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January 2025 | Vol. XXIV - No. 1


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Tech to Watch at CES 2025









We are at the CES show and we'll be updating this article.


The CES 2025 is set to feature a host of exciting developments in the intersection of AI, education, and child safety. The companies and products you're looking at are shaping the future of how children interact with technology in a meaningful and educational way. Below is an overview of the companies to watch, along with some predictions on what they might showcase at the event:

1. Hubble Connected

  • Product: "Hubble the Bear" Smart Communicator
    • Overview: Hubble the Bear blends a plush toy with AI to engage children in interactive learning, communication, and possibly parental monitoring. The bear can serve as a companion that not only entertains but potentially helps with tasks like learning new skills or tracking a child's routine or well-being.
    • CES Prediction: Expect Hubble Connected to showcase "Generation Beta", focusing on children’s engagement through augmented reality (AR) and home monitoring features. These could involve interactive AR learning sessions or real-time feedback on a child’s educational progress.
    • Key Considerations: The integration of AI and monitoring features will need to address privacy concerns, particularly around the sensitive data children generate. Ethical issues of AI companions potentially replacing human interaction will also be key talking points.
    • Website: Hubble Connected

2. Fitbit

  • Product: Fitbit Ace 4 Activity Tracker
    • Overview: Fitbit’s Ace line focuses on children's fitness with trackers that monitor activity levels, sleep, and more, all tailored to younger users. The devices come with fun, gamified fitness challenges, encouraging kids to stay active.
    • CES Prediction: The Fitbit Ace 4 will likely feature improved sensors, longer battery life, and gamified fitness experiences, but also a possible pivot towards a "metaverse for kids". The integration could involve immersive virtual worlds where kids take on fitness challenges or interact with fitness data in new, interactive ways.
    • Key Considerations: Emphasizing privacy and data security will be crucial, especially as wearable tech increasingly collects sensitive health data from younger users.
    • Website: Fitbit

3. Merge Cube

  • Product: Augmented Reality (AR) Experiences
    • Overview: Merge Cube transforms a physical cube into an interactive, digital object when viewed through a smart device, creating an immersive AR experience. It’s primarily aimed at education, allowing kids to explore science, history, and other topics in 3D.
    • CES Prediction: Merge Cube could expand its product offering with the introduction of a "Merge World", an AR-based collaborative space where kids can engage in world-building and creative activities. This could tie into educational experiences, such as designing historical models or creating digital ecosystems, fostering creativity and collaboration.
    • Key Considerations: As AR becomes more mainstream for children, ensuring safety and accessibility across various devices will be key. Parents will also look for clear educational value to ensure the experiences are enriching.
    • Website: Merge EDU

4. The "Metaverse for Kids" Contenders

  • Overview: A new generation of virtual spaces designed specifically for children is poised to enter the spotlight. These digital worlds are not just for entertainment, but also for education and social interaction. Companies will be showcasing VR/AR experiences that allow children to explore virtual spaces, interact with others, and learn in ways that were not possible before.
  • CES Prediction: Numerous startups and established companies will feature their "metaverse for kids" platforms. Expect games, educational programs, and social spaces built around safety, inclusivity, and accessibility. The ethical implications of how children interact in these spaces will be a key point of discussion, with attention to privacy, data security, and monitoring tools.
  • Key Considerations: Parents and educators will be particularly focused on content moderation, the social impact of virtual environments, and how companies can ensure safe, age-appropriate experiences for kids. Ethical concerns around potential addiction and screen time will also be addressed.

5. AI-Powered Learning Platforms

  • Companies: Khan Academy Kids, Century Tech, and others
    • Overview: These platforms are leveraging AI to create adaptive learning environments that provide personalized, gamified education for children. They use algorithms to adjust content based on the child’s progress, making learning more engaging and effective.
    • CES Prediction: Expect these companies to demonstrate new AI features that enable hyper-personalized learning. Potentially, partnerships with hardware providers (like interactive tablets or AR glasses) might make these platforms even more immersive and interactive, fostering deeper engagement with subjects ranging from mathematics to social-emotional learning.
    • Key Considerations: While personalized learning is a key benefit, the potential for algorithmic bias and over-reliance on AI for assessment will be major concerns. Ensuring these tools remain equitable and inclusive for all children will be essential.
    • Websites:

Beyond Products: Key Trends to Watch

  • Panel Discussions: At CES 2025, expect lively panel discussions around the ethical implications of AI for children. Industry leaders, ethicists, and educators will likely debate the fine line between innovation and responsibility in children's tech.
  • Strategic Partnerships: We’re likely to see strategic partnerships between companies in the tech, toy, and education sectors, leading to integrated experiences. These could include collaborations that combine educational apps with smart devices (like wearables or AR/VR systems), creating seamless learning ecosystems.

 






Writer's Bio: A recognized authority in the toy industry, Bob Naimi has spent over two decades at the helm of ToyDirectory and TDmonthly Magazine. As Publisher, he has shaped the conversation around play, providing invaluable insights to manufacturers, retailers, and consumers alike. Bob's expertise stems not only from his extensive experience but also from his academic background in Entertainment Management from CSUN, giving him a unique perspective on the evolving landscape of play and entertainment. Read more articles by this author


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