The goal is not to kill the greatest number of zombies but simply to survive. Players must flee from place to place while zombies try to devour the inhabitants of this cursed town. Each player controls three characters: a gorgeous blond, a big guy and a thug. Each one will gather a certain amount of points at the end of the game. Each place in the mall has different characteristics. It may contain varying numbers of characters and may give some bonus items, which will aid in survival. Mall of Horror is a simple game with very fast actions. The main challenge is to manage the movements of the three characters and negotiate with the other players because Mall of Horror is mainly a game of diplomacy ... and betrayal.