This lovely mouse with big ears, delightful little brown nose and happy smile lives in a match box. The match box is decorated with whimsical illustration and made with sturdy card board. Comes with matching padded sleeping sack for the little mouse's sweet dreams. Her sweater and skirt is removable and even has a little hole for her tail. "The mouse in the box can help parents when they put their children into bed. when the mouse goes into sleep in the box, the kids go to sleep too," Malene Kleemann, marketing assistant at Maileg North America, Inc., told TDmonthly. Launch date: 2008.