With velvety wings and a rich plush body, the Webkinz Bat is far more cuddly than creepy.  He has big soft ears, polished eyes and tiny teeth that poke out from his mouth. Like all Webkinz, this plush animal comes with a unique secret code that allows kids to access the online Webkinz world, a secure website designed to be fun and safe for kids. Interactive computer games and toys accompany the cyber pet's own room and special online item, a purple and black bat winged chair.
— “Webkinz are still very popular. We do a lot with Webkinz,” Diane Gervais, manager of Amato's Toy and Hobby in Middletown, Conn., told TDmonthly during a May 2010 survey.
— Five of 43 retailers named Webkinz as a strong plush seller in their stores in late spring 2010.