Curious minds can investigate the magic of electricity through the distinctive and versatile 10-in-1 Electronics Lab. Young electronic engineers can build 10 different circuit projects with one unit, including a Morse code telegraph, a burglar alarm and a radio that really works. The 20-page illustrated project guide provides easy-to-follow instructions and diagrams, and the spring-coil construction means no tools or soldering are required. The lab requires a nine-volt battery, which is not included.
— "For boys 8 to 12, we steer a lot of them toward science. We have a lot of science kits that are fun, [such as] GeoSafari by Educational Insights," said Linda Hays, owner of Hopscotch Inc. in McMinnville, Ore.
— Michael Lanz, owner of Kiddy Corner in Ellington, Conn., said that “anything to do with science — science kits by Educational Insights,” will probably sell well during the holidays 2007.
— Two of 54 retailers predicted that science kits from Educational Insights will sell well for tween boys at Christmastime.