Spongeables change texture from exfoliating to silky in seconds. Kids will enjoy the mountains of soft creamy lather and the festive snowman, reindeer, snowflake and Christmas tree shapes. Grown ups will appreciate the benefits of moisturizing Olive Oil, skin-softening Shea Butter and antioxidant vitamins A and E. “The patent-pending infusion process…exclusive to Spongeables LLC products…releases the correct mixture of soap and skin care ingredients, time after time, every time,” Spongeables LLC Public Relations Director Lynne Merrill told TDmonthly. Launch date: October 2006.